Essays Featured

Why I Work on What I Work On

When we talk about business plans, we talk about very specific plans on how to start and run a business. However, before we write a business plan, shouldn’t we define for ourselves what we want to work on in life?

I extensively thought about what I want to work on in life – in parts quite philosophically. I did not develop my plan on what to work on in one evening. It is more the result of my merged interests, projects I worked on, books I read, and people I met. Something which evolved over many years.

Over the past weeks, I tried to distill this clutter and write what you might call “My Plan for Work“. By reading it, you’ll get a great understanding why I work on what I work on. Hopefully, it will also help and inspire you to design your own “Plan for Work” as well.

Because work is a crucial part of life, I started with the meaning and significance of life itself – before we can talk about work.

The Significance of Life

Work is an inextricable part of life. There is no work-life-balance. There is only life. Work is a crucial part of it. First, before we get to the subject of work, what is life all about?

In 7.5 billion years, the thermonuclear fuel of the sun, hydrogen, will be depleted. The sun will turn into a “red giant” star which will vaporize the planet Earth we inhibit today.

It is a beautiful reminder that – in the cosmos of time – nothing we do or could ever achieve has any significance.

But we don’t have to go that far into the future to realize our total insignificance.

Off the cuff, can you name one significantly successful person of the 18th century? I can not. Less than 300 years have passed, and we cannot remember a single successful person of that time – unless we studied history.

For me, it is clear, nobody will remember my name 500 years from today. I don’t strive for it. And I believe if you strive for it, it’s megalomaniac. What is the point of wanting people, who you’ll never get to know, to know your name anyway?

All status and ego games are sheer waste of human potential and a degradation of the soul.

Because nothing I could ever achieve will be of any significance in the cosmos of time, the question of how I want to live my life – thus what I want to work on – becomes a spiritual and philosophical question.

Luckily, the question of what it means to live life is already answered within the question itself: life is supposed to be lived.

I don’t want to merely survive until I die. I want to feel alive. I want to truly live every single moment of your life.

How do I feel alive and truly live? By taking risks.

I cannot live my life to its fullest by opting for the easy, safe, and comfortable options. Only by stretching beyond my comfort zone do I truly feel alive. When I face a choice, I always try to choose the riskier more difficult option – even though the easy option might be the right choice. Why? Only by picking the riskier option do I feel the adrenaline pumping through my body and oxytocin being released. I truly live life by taking risks and stretching my comfort zone.

But is life solely about living and expressing our beauty and creativity on earth?

No. I believe to purely live life is not enough. We have to fulfill our potential. Somehow, all of us were gifted with a surprisingly high intelligence, high creativity, and high curiosity. If god only wanted us to live life, why would he have given us such a high intelligence, creativity, and curiosity? But having these qualities enables us to question everything, to solve problems we see and to invent solutions. I believe that we were born on this planet to fulfill our full potential. Not to merely survive. But to become the absolute best version of ourselves.

Becoming the best version of oneself also mean’s I have to nourish and develop my soul and expand my consciousness. How do you develop your soul? By living rightfully.

At the core of all major religions – whether it is Christianity, Islam, Buddhism, Taoism, Judaism, or Hinduism – you can find guidelines on how to live rightfully.

You might summarize the core teachings from all major religions into these 10 rules which I try to abide and live by:

  1. Love and respect God, the universe, and all living beings.
  2. Treat others as you would like to be treated, with compassion and kindness.
  3. Practice self-discipline, self-control and strive for mastery.
  4. Seek inner peace and live in harmony with the world around you.
  5. Follow a moral and ethical code, including not lying, stealing, or harming others.
  6. Be humble and avoid pride and arrogance.
  7. Be honest and truthful in all your actions and dealings with others.
  8. Show gratitude for the blessings in your life.
  9. Be generous and give to those in need.
  10. Seek spiritual enlightenment and strive to live a life of purpose and meaning.

No matter which religion you follow, I believe religions should still play an important role in our society. Not because of the literal teachings but particularly because of the ethical guidelines they offer.

I always try to abide and live by these ethical guidelines. They allow me to live a principled and spiritual life full of risk and adventures.

As I’ve already mentioned, work is an inextricable part of life. This means all these principles also apply equally to what I work on. I don’t look at work and life as two separate things.

Business as a Playing Field

Work and thus business is not only about earning a living. It is what makes the world work. Everything around me – the house I’m living in, the MacBook on which I’m typing this text, the chair I’m sitting on and the Sencha tea I’m drinking – was created by an entrepreneur who took the risk and created something of value for society.

For me, business is like a giant playing field with dozens of industries, hundreds of sectors, and thousands of niches in which you can create value for society.

Within this gigantic playing field, I can choose the character with which I’d like to play the game of business.

For example, I can be an inventor, an entrepreneur, a scientist, a manager, a specialist, or an investor. I strive to be all of them – at the same time.

And because the playing field of business is so gigantic, I can also choose the location: where I want to work.

Next, I can also choose the people with which I want to work and do business with – ranging from partners to investors and employees.

Exactly because we as humans are so insignificant, I see work – and thereby business – as a game I am supposed to play in order to achieve self-mastery, to prove my character, to develop my soul, and ultimately fulfill my potential.

Mimesis in Business

The playing field of business is gigantic. The options seem unlimited. The most important task for myself is to define exactly the character with which I want to enter this playing field of business. If we don’t carefully define the playing character ourselves, we will end up imitating what others are doing.

This is explained beautifully in the mimetic theory of René Girard. It is a theory of social psychology that suggests that people imitate the desires and behaviors of others, rather than following their own individual desires and values. In the context of business, this means that entrepreneurs are influenced by the desires and behaviors of others when deciding what business they’d like to start.

For example, an entrepreneur may observe that a particular industry or type of business is currently popular or successful, and may decide to start a similar business in order to imitate that success. This can lead to a proliferation of businesses that are very similar to one another, as each entrepreneur is imitating the desires and behaviors of others rather than pursuing their own unique ideas and values.

Imagine a playing field where a small part is crowded with people, while all other parts of the playing field are sparsely populated.

The problem is that independently considering our own passions and interests is not as easy. According to René Girard, mimesis is an innate and universal human tendency that arises from our need to form relationships and social bonds, making it impossible to completely escape. Therefore, the best way to minimize mimesis seems to lie in our choice of role models. To do so, I have consciously selected those who embody the values and qualities I admire, rather than simply imitating those who are most successful or popular.

Three of my biggest role models are Alfred Herrhausen, Peter Thiel, and Charlie Munger.

Alfred Herrhausen was a prominent German banker and former chairman of Deutsche Bank who played a key role in shaping the country’s economic and political landscape during the late 20th century. His worldview centered around the importance of business as a force for positive change in society. He was committed to building bridges between the worlds of finance, politics, and culture to create a more sustainable and equitable future. Unfortunately he was murdered in a car bombing before I was born, but his biographies and essays inspire me who I want to become.

Peter Thiel is an American entrepreneur, venture capitalist, and author, known for co-founding PayPal, investing in numerous successful startups, and his controversial views on various social and political issues. His worldview is characterized by his belief in the transformative power of technology, his embrace of contrarian and libertarian ideals, and his vision of the future as a space of boundless innovation and progress. His courage to stand up for contrarian standpoints and his relentless aim for real progress strongly define how I think about business and innovation.

Charlie Munger is an American businessman, investor, and philanthropist, best known as the vice chairman of Berkshire Hathaway and a close partner of Warren Buffett. His worldview is marked by his belief in the value of rational thinking and lifelong learning, by his focus on seeking out high-quality businesses with long-term potential, and his commitment to ethical behavior and personal responsibility. His rational approach to life and business helps me as a compass in my life and business.

Freeing Myself from Mimesis

Back to mimesis and our playing field of business. As I started to grasp the ramifications of mimesis, I sat down to define in which area of the gigantic playing field of business I don’t want to play in.

The answers surprised me. I did not want to start another startup. Neither did I want to become just another value investor who is allocating capital to undervalued businesses. Just as getting involved in finance – such as corporate finance and private equity – was turning me off. Even though I am naturally interested in writing or creating media, I had no interest in creating just another media company.

Having defined what I don’t want made it easier to define in which area of the gigantic playing field of business I want to play in.

As I reflected on my authentic self while considering the opportunities I saw at hand, slowly, things got clear, and I created a vision which I am very excited about.

My vision is to blend these seemingly contrarian philosophies of the exciting high-growth, high-risk, short-term startup-venture-capital world and the conservative high-cashflow, low-risk, long-term value-investment world.

Not in any industry, but particularly in health.

One thing I don’t want to build is a conglomerate of dozens of great businesses which are part of all kinds of different industries. Instead, I want to build a streamlined business focussed on a few selected future-proof niches within the health industry. Quasi a conglomerate within the health industry.

Why health? Ever since I can remember, I’m fiercely interested in health and longevity. In essence: How to be as healthy as possible to live as long as possible. This is why I dedicated my life to it and formulated my massively transformative purpose: “Inspire and guide humanity to reach our full potential and live a fulfilled and naturally healthy and long life.

Combining these contrarian business philosophies in an area I’m extremely passionate about – health and longevity – gives me a purpose to wake up each morning with excitement. In the long term it will also be my edge over anyone who competes with me.

Creating a Plan

As I started to think about ways to combine these disciplines, I also looked at the overall big picture. Trends which will inevitably impact and transform our society.

The first thing I realized was it was not blockchain or artificial intelligence which is about to impact our society drastically in the near future. Rather it is the demographic change. We are entering a Silver Economy, an economy shaped by the demographic transition, in which – among others – business owners have to find a successor, or they must shut down their business. Hence, thousands of well-conducted and vital businesses will be for sale over the coming 15 to 20 years. These are businesses which are providing real value to our society today. Some of them might be described as boring and unsexy businesses – especially when compared to startups – such as home health, handicraft businesses, laboratories, or snow removal. These businesses are crucial for a functioning society. Artificial intelligence cannot yet care for your grandmother, draw blood, repair your sink, or clear the snow from our highways. Each boring business provides crucial products and services just as dozens of jobs which in turn support dozens of families.

For me, it became clear that I wanted to use this opportunity to apply and combine principles from both worlds – the value investment and startup world – to create a unique business.

First Buying

My decision was clear that, instead of founding a startup with a high failure rate, I will start by acquiring great businesses at a fair price. Businesses with a solid track record of consistent earnings growth, strong cash flows, and a clear path to continued growth.

My overall idea is to find three or four businesses in three or four niches within the health care or health technology industry. As soon we find and acquire a great business in a certain niche, we will follow up with multiple further acquisitions within the same niche. Not with the goal to create the largest but rather the best run and most profitable group within that niche. A long-term approach with a strong focus on sustainability rather than aggressive growth.

I don’t build a business with the intention to sell it. I rather invest my time and energy into building a business I can be proud of, a business which creates value for society, a business I can still joyously be the chairman of when I’m 99 years old.

To build such a long-term oriented business, I defined a strict – quite conservative –investment hypothesis:

1. Small, Excellent Businesses at Fair Prices
We buy excellent businesses at fair prices – which are too small for traditional private equity firms but often too large for employee buyouts – which excel in quality, management, and potential.

2. Healthy and Sustainable Growth
We put quality over quantity by focussing on a smaller portfolio of excellent and industry-leading businesses and by avoiding aggressive growth by acquiring mediocre businesses.

Then Innovating

By following these principles of acquiring excellent, small businesses at fair prices and by emphasizing health and sustainable growth, we will build up a healthy basis of equity and cashflow. Thus, we not only create a very healthy business, we also create a foundation from which we can develop technology and new business models to disrupt markets we are participating in. By combining stability with innovation, we create unique competitive advantages which will allow us to evolve into a monopoly within our niches.

Traditionally, one starts with an innovative bold business idea. Instead of starting with the bold idea, we stay open-minded to great businesses and opportunities in a wider range of promising, future-proof, and fragmented niches within the health and longevity industry. The market will then guide us towards three to four specific niches within the health industry through the businesses we find and acquire.

As we find and acquire the first business, we stick to this niche by seeking further great businesses to acquire within that specific niche to build a very profitable portfolio of companies within that niche.

The plan is to repeat this process in three to four different niches of the health industry resulting in a health conglomerate with three to four portfolios of extraordinary high quality businesses.

As soon we established a foundation within one niche, we will not only optimize these through digitalization, marketing, sales, and branding – but also develop new innovative business models and technology which will create unique competitive advantages and lift these businesses out of their competitive landscape into a new blue ocean.

If you know me, you’ll know that I’m nothing but short of ideas. Give me a problem or show me a business, and I’ll give you dozens of quality ideas on how you can solve it and improve it. Every day I come up with at least a dozen of ideas of how I can solve a problem, improve an existing business, or innovate. Innovation is in my blood.

By changing the order – from finding a great business first before turning on my idea engine gives me mental freedom. Instead of starting with dozens of innovative and revolutionizing ideas, I first focus on one thing: finding great businesses. Innovation comes second – with the aim is to infuse innovation into great but seemingly boring businesses to grow them and fulfill their full potential.

I’m absolutely certain that ultimately, by focussing on the long-term, I can build a unique business over the next decades, the likes of Berkshire Hathaway. And by doing so, I can attain self-mastery, build my character, fulfill my potential, and most importantly live a principled and exciting life.

What It Is All About In The End

Again, in the end, nothing I can ever accomplish will be of any meaning within the endless vastness of the universe. Nothing. This makes it all the more important that I focus my energy on living rightfully and developing my own soul and consciousness.

We spend approximately one third of our day working. Work is such a crucial part of who we are. Therefore, to fulfill my own potential, I have to strive for mastery in what I work on.

I believe that only by constantly striving for self-mastery and by applying and developing our creativity and intelligence can create progress and by doing so ultimately fulfill our potential on earth.


Ambition Magnets

Over the last two years, we’ve seen a massive shift towards remote work. Employees were forced to work from home. Just as executives, lawyers, and civil servants. Many enjoyed and learned to love working remotely from where they want to work – not from where they have to work.

This shift towards working remotely also affected young entrepreneurs and researchers. Suddenly, they could work from where they liked – not from where their peers, co-founders, customers, investors, or employees were located.

This shift towards remote has been so significant that it will never return to normal – meaning pre-2020.

People enjoy working remotely for a variety of reasons. You can summarize all of them under one term: “freedom”.

However, making use of this newly gained freedom comes with a cost.

The location and thus the city where one lives has an enormous impact on one’s ambition.

Where you live has an impact on how ambitious you pursue your goals and thus whether we – as a human society – advance.

Back in 2015, I spent just over a month in Silicon Valley. The entire neighborhood screamed at me: do more, risk more, innovate more! I lived in a shared housing with a couple of other entrepreneurs and everyone was hustling hard on their startup idea. Every night I could attend meet-ups on a variety of bold topics with people at least 10x smarter than me.

The first time I ever set foot in Palo Alto, I stepped into a small café. After I grabbed my coffee, I sat down at a table outside, just next to the door. On the opposite side of the door, was sitting an energetic bold man. Somehow we got into a nice small talk until he was joined by a nerdy guy in his late 20s. While I leaned back to enjoy my coffee, they started to converse about a potential multi-million dollar investment into the startup of the nerd who just arrived. It turned out I was by chance talking to a big investor. As you can imagine, this encounter fueled me with a desire to achieve more. It fueled my ambition.

Palo Alto is also home to one of the most prestigious universities in the world – Stanford University. Which is why the chance of running into one of the smartest engineers in the world or the next Mark Zuckerberg so high.

The Silicon Valley used to be a magnet for ambitious people. People who wanted to grab power and change the world by creating technology.

London and New York City are for finance – what the Silicon Valley and San Francisco were for technology. These two cities are the strongest magnets in the world which attract people who want to become super rich.

When I visited London for the first time, the entire city was screaming at me: Earn more! Get rich! And dress better!

The key point is the following: certain cities attract certain people.

The Silicon Valley is a magnet for ambitious entrepreneurs who aim to change the world through technology.

London and New York are magnets for people who want to get rich by any means.

Shenzhen is attracting entrepreneurs who wish to build the great hardware of the future.

Los Angeles is attracting all the people who want to become famous at all cost.

Cambridge is attracting the world’s most intelligent people.

Tenerife, where I currently live, is attracting people who seek quality of life above everything else.

Cities are not great because of their macro factors, but because of the people they are attracting.

The most ambitious researchers will do everything to get to Cambridge where he can be surrounded by the smartest people of the world.

The most ambitious technology entrepreneurs will do everything they can to move to Silicon Valley or Austin – only losers will stay in Berlin or Lisbon.

Just like strong magnets, the best of the best are all attracted to the major city of their field – principally because of the ambitious people they encounter there.

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Magnetic Fields of Cities

After two years of remote work, many people have realized that almost everything is better remote.

You choose where you live: a sunny town with affordable housing prices. Or in your hometown, very close to your loved family.

Instead of a tiny city apartment, you now have a large house with a garden in which you can see your children joyously playing.

You’re growing your fruits and vegetables in your garden and the food is more delicious than ever.

Finally, you can work without any distraction and with it your productivity is skyrocketing.

Everything seems perfect, but your ambition is declining. The magnetic field of the big cities is still palpable. It is whispering at you: You can be more. You can be richer. You can be smarter. Etcetera.

Even though your quality of life is now a 10 out of 10, you deep inside feel the magnetic field of the big city. Whatever it is you want to accomplish – might it be intellectual, creative, or financial – you know that there is a place on earth where the smartest, most creative, or richest people live. And you know exactly:

  • Being in one of these cities is energizing your inner ambition.
  • Being outside these cities is soothing your inner ambition.

From Libraries to the Internet

We’ve finally arrived at a point where the location matters less and less. You finally can work from anywhere – if you wish to.

I decided to do so in April 2022, when my wife and I moved to the island of Tenerife. An absolutely stunning island in the Atlantic Ocean, just off the coast of Africa and the Sahara desert. Delicious fruits, tasty vegetables, a lot of sunshine, great people.

The quality of life is a 10 out of 10 here. I couldn’t imagine a better place to life.

But as soon as I moved to Tenerife – I still sensed this magnetic field of the world’s most ambitious cities. I feel and know that there is a city out there, where I should rather be, in order to be all I can be.

But it is not the city. It is the people in the city which are luring me. The melting pot of like-minded ambitious individuals working towards similar goals.

I have the feeling that if I never go there, I might never meet the people I should meet, which may prevent me from fulfilling my full potential. And this feeling can kill you inly.

On the other hand, I know with absolute certainty that cities are not the solution.

Cities evolved over hundreds and thousands of years. Cities were – so far – humanities greatest invention. They allowed people to come together to work on science, arts, politics, philosophy, and religion. Our ancestors created universities, libraries, and town halls. Cities became melting pots of people. And over time, certain cities got to be known for certain specializations: knowledge, art, fashion, philosophy, business, etcetera.

Moving to a city was the only way to meet people and gather knowledge.

There were no computers and there was no internet then. Which means: no PDFs, no email, no Google, no e-books, no blogs, no chat rooms, no social media, etcetera.

Today – on top of all of that – we also have the technology for free global calls. We have high definition video calls. We have virtual reality headsets. Not only that, but we have hundreds of collaboration tools. And most importantly, we have the entire knowledge of humankind accessible within seconds– not only on our computers but on our smartphones we carry around all day long.

But despite all the technological solutions we have accessible today, the magnetic field of ambition is still centered around cities.

If you are serious, a city is still this melting pot of people where you can blossom.

Digital Ambition Magnets

In cities, the infrastructure is only a small part of what makes people want to move there. The primary reason people move to cities is because of the people living there. Which is launching an endless loop.

In cities, where smart and ambitious people come together:

  1. Science happens
  2. Ideas form
  3. Inventions are made
  4. Businesses are started
  5. Jobs are created
  6. Wealth is accumulating

The more smart and ambitious people move to a certain city, the better the city is doing.

Meeting and being with ambitious people has an exponential ripple effect. This exponential ripple effect – which I call the ambition magnet – is always happening when people with ambition and intellect convene. In the past, it just made sense that cities evolved into ambition magnets because these were the places where smart people met.

Today, we are experiencing a turning point in human evolution. For the first time, we see smart and ambitious people move out of big cities. While the magnets of ambitious cities still pull in ambitious people, the internet reduced the force of these magnets. Not only that, but thanks to the internet, smart and ambitious people can now collaborate regardless of their physical location.

Just as in the 1940s the smartest physicists and mathematics gathered in Los Alamos in New Mexico to create godlike weapons, today the smartest physicists and mathematics can come together regardless of their physical location. With the internet, the boundaries of physical location are of little importance.

Imagine how our human species can evolve if we don’t limit science and innovation to physical locations – i.e., cities and countries.

Imagine what can happen when many brilliant and ambitious people not only from the United States, Germany, or the United Kingdom, but also from India, Cameroon, Nicaragua, The Philippines, Russia, and China come together to work on our world’s biggest problems and our world’s unresolved mysteries.

I am certain that if we create digital spaces, where ambition and intellect is not separated by location, we – as a human species – can evolve towards the next step.

To achieve this, these digital spaces cannot simply be a combination of email, collaboration tools, online forums, chat and video calls.

Instead, these digital spaces must be designed from first principles basically from scratch.

First, digital spaces for intellect and ambition must have a magnetic field at least as strong as the world’s most ambitious cities. Currently, the magnetic field of Cambridge with Harvard and MIT is attracting the world’s smartest people to move there. A digital space must have an ambition magnet just as strong as cities like Cambridge, the Silicon Valley, Shenzhen, Shanghai, London, New York City, or Austin.

To do so, the smartest of the smartest must be committed to this digital space.

Digital ambition magnets must allow random accidental meetings. Just as I walked into a café in Palo Alto and all of a sudden, found myself talking to a VC investor. Or just as you randomly meet fellow students in a lecture, the cafeteria, on the campus or an event.

It must also have some kind of entry barrier. For Cambridge, this bullshit filter consists of a ridiculously high tuition fee, a tough selection process, high housing prices, pitiful weather, and a U.S. visa if you’re from abroad.

For digital ambition magnets, there shouldn’t be an entry barrier based on the economic situation or nationality but rather based on input. The more smart and useful contributions you make, the higher your status in this digital space becomes. The higher your status, the more exclusive and small the communities you can interact and work with.

When creating a global digital space, it must also be clear, that the intellectual property and spin-offs are based on a rock-solid legal basis. This might be established with smart contracts secured on a blockchain.

By creating a legal system for these digital spaces, we also turn on the magnetic field for investors. They can now join digital ambition magnets and fund these communities, digital research endeavors and digital businesses.

Most importantly, digital ambition magnets must be created as digital spaces which are fun and exciting to use.

No one wants to join video calls, write emails or post in forums. Digital spaces must be built upon existing technologies but by doing so, re-invent what it feels to use them.

Imagine it as a blend of chats, forums, video-calls, voice messages, videos, photos, and VR games.

As soon a digital ambition magnet is created, it will attract the world’s most ambitious people of a certain field. Whether it is science, entrepreneurship, or philosophy.

This digital ambition magnet becomes a real mastermind which can attack the world’s biggest problems and mysteries.

By making it digital first, we remove the biggest barrier of entry: location.

Some people cannot move to a certain city because of their nationality or financial situation. Others would rather not move to a certain city because of family values and traditions. Others don’t want to move to big cities because they hate the city life.

Nevertheless, the intelligence and creativity of these individuals who – for whatever reason – cannot or want not move to a certain city may, in fact, be the key to scientific and technological breakthroughs.

Today, by being at the wrong location, the potential of these people is wasted. Tomorrow, with digital ambition magnets, their talent, intellect, and creativity is used productively and will be crucial to solve the world’s most important problems.

It is not a question of IF, but a question of HOW and HOW FAST we can design and create digital ambition magnets, as they are the key to advance human evolution and consciousness.

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Creating the Future

Starting a business has never been easier. The internet is abundant of solid business ideas, methods, strategies, and even step-by-step instructions on how to create a profitable business. Social media is full of people who share how they build a successful business which is earning them six or seven figures. But don’t be fooled.


How to Sell Your Small Business

Successfully selling a small business to an investor, group, or competitor in your industry requires preparation. Otherwise, your business will be less interesting to the potential buyer. Which means that you will struggle to find a buyer in the first place. If you do find a potential buyer, you might be dissatisfied with the purchase price. With a bit of preparation you can achieve both: Your business becomes more attractive to potential buyers and the purchase price will be higher. So, what do you need to consider?


Don’t Judge What Your Customer Is Willing To Pay

Yesterday I had a brief but rememberable conversation. I talked to a physical therapist who owns a small but interdisciplinary medical training center. The medical training center is offering physical therapy as the major health service. In Germany, the public health insurance is covering physical therapy. As a result, all patients of her physical therapy are accustomed to getting the health service without paying for it.


Why I am founding Valenus as a Group

Health, technology, and the power of branding are topics I’m truly passionate about. And when it comes to health services, I’m one hundred percent certain that we can redefine what healthcare means. We are going to create a brand which makes health cool. And we will raise standards while striving for quality guarantees.


Tackle it!

No matter where you look, you’ll immediately see dozens of problems which should and must get solved. If you pay close attention you’ll see hundreds or thousands of problems and issues which should get solved. This is true if you look at an entire industry, a single organization, at politics, the environment or our society as a whole.


To Create Change, Size Matters

Take a look at our world. No matter where you look you’ll find thousands of things and problems which can and should be solved and improved. You might have a good heart and noble intentions but in order to effectively create change and improve things in this world, you must think and become big. Size matters.


Influencers and Mentors

In our lifetime, there are many people who are influencing our thinking and decision-making. I believe the most important thing we have to do in life is to choose appropriate role models, mentors, and influencers. These are the people you look up to. Ideally, you look up to them because of their values, their attitudes, and their thinking – not because of their material possessions.


Why Your Company Needs an ISP-Inbox

Every company has it. The email address. It seems to be the standard inbox for companies around the world. Some companies are more creative than others. They have a or address instead. Which is creative but doesn’t solve an underlying problem.